Advertising Effectively - Using Continuity with Promotional Products

Tuesday, July 1st, 2008

No matter what your marketing aspirations are, using the concept of continuity can assist you in materializing your goals. Remember, the more times that an individual is exposed to a marketing message, the more likely they are to be impacted by it. When companies use continuity in their images, brand, advertising, and messages, the public […]

Communism

Sunday, June 22nd, 2008

A) SURVIVAL &amp THE PEDIGREE Charles Darwin (1809-1882), British naturalist, revolutionised the science of biology by his demonstration of “evolution by natural selection”. In 19th Century, he pondered over the survival and extinction of biological species. He said “Survival of the Fittest” alone inducts any species to grow and continue to survive in […]

Basics of Manufacturing Printed Circuit Boards

Sunday, March 30th, 2008

In electronics, printed circuit boards, or PCBs, are used to mechanically support electronic components which have their connection leads soldered onto copper pads in surface mount applications or through rilled holes in the board and copper pads for soldering the component leads in thru-hole applications. A board design may have all thru-hole components on the […]

Keeping Employees: Creating a “High-Retention” Culture

Saturday, March 29th, 2008

We all know this old piece of wisdom: &ampquotIt's easier and cheaper to keep an existing customer than it is to find a new one.&ampquot Substitute the word &ampquotemployee&ampquot for &ampquotcustomer&ampquot and it's just as true.

Employee turnover can be one of the worst plagues on a small business. Not only is continuity of knowledge a […]